The Chair produces and resources multiple documents and publications on essential themes that feed the watch of territorial marketing and attractiveness professionals. This page is freely accessible to all readers. All content reserved for the A&NMT Chair's partner territories is indicated by a symbol . As a non-member, you can only access the abstracts of the publications. Enjoy reading!
THESIS | Local public action and territorial anchoring of foreign subsidiaries : an ago-antagonistic perspective
THESIS | Local public action and territorial anchoring of foreign subsidiaries : an ago-antagonistic perspective
CHAPTER D'OUVRAGE | Attractivité et Compétitivité des Territoires - Théories et Pratiques
CHAPTER D'OUVRAGE | Attractivité et Compétitivité des Territoires - Théories et Pratiques
BOOK | Le Marketing Territorial, how to develop the attractiveness and hospitality of territories?
BOOK | Le Marketing Territorial, how to develop the attractiveness and hospitality of territories?
ARTICLE | Pays d'Aix: What territory for contemporary music? Functional diagnosis of the current music sector and industry. Report on Axe 2: Current music audiences in the Pays d'Aix.
ARTICLE | Pays d'Aix: What territory for contemporary music? Functional diagnosis of the current music sector and industry. Report on Axe 2: Current music audiences in the Pays d'Aix.
BOOK | Place Marketing Trend 2014 - Trends and new practices in territorial marketing
BOOK | Place Marketing Trend 2014 - Trends and new practices in territorial marketing
ARTICLE | Towards a measure of the users’ satisfaction of a modern music’s territorialized offer : the case study of the community council of Aix-en-Provence