The Chair produces and resources multiple documents and publications on essential themes that feed the watch of territorial marketing and attractiveness professionals. This page is freely accessible to all readers. All content reserved for the A&NMT Chair's partner territories is indicated by a symbol . As a non-member, you can only access the abstracts of the publications. Enjoy reading!
Barcelona's rebranding (Adapted from Place Brand observer, by J.C. Belloso)
Barcelona's rebranding (Adapted from Place Brand observer, by J.C. Belloso)
Detroit Homecoming" ambassador campaign
Detroit Homecoming" ambassador campaign
Personalized marketing by the Comité Régional de Tourisme de Picardie
