The Chair produces and resources multiple documents and publications on essential themes that feed the watch of territorial marketing and attractiveness professionals. This page is freely accessible to all readers. All content reserved for the A&NMT Chair's partner territories is indicated by a symbol . As a non-member, you can only access the abstracts of the publications. Enjoy reading!
"Vi Landsbyggare": branding to attract talent to rural areas
"Vi Landsbyggare": branding to attract talent to rural areas
Culture & events: What innovations are needed to integrate "phygitalization"?
Culture & events: What innovations are needed to integrate "phygitalization"?
ARTICLE | The relationship between elected representatives and managers under pressure to develop the attractiveness of metropolises and regions - Hypotheses
ARTICLE | The relationship between elected representatives and managers under pressure to develop the attractiveness of metropolises and regions - Hypotheses
ARTICLE | How important is professional identity in the development of territorial attractiveness strategies?
ARTICLE | How important is professional identity in the development of territorial attractiveness strategies?
CHAPTER | Nation Branding in Europe - Chapter 3 - France
CHAPTER | Nation Branding in Europe - Chapter 3 - France
ARTICLE - Identifying 'place' in place branding: core and periphery in Brisbane's ''New World City''