Culture

Companies and Investors

Events and MICE

REPORTS | Festivals, key players in regional appeal

19 June 2018

source : Adobe Stock - curto (c) - Catalonia.png

Brand, identity and perception

Branding a stateless nation: Catalonia's diplomatic relations

12 February 2016

Source : Adobe Stock - lunamarina - Burgos_Gastronomie.png

Brand, identity and perception

Experiential marketing, gastronomy and tourism: the strategy of Burgos, Castilla y Leon, Spain

17 June 2016

Source : Art Basel (c)

Events and MICE

Brand, identity and perception

Art Basel: a museum brand conquering the world

27 May 2016

Source : Adobe Stock - rudi1976 - Silvio - Monaco_Grace_Kelly.png

Brand, identity and perception

Celebrity Marketing: using celebrities to boost regional appeal

23 May 2016

Adobe Stock - @S. Leitenberger (c) - Champagne_Brand_Flag.png

Brand, identity and perception

Champagne and Grapelline: identity products as a gateway to the region

20 May 2016