The Chair produces and resources multiple documents and publications on essential themes that feed the watch of territorial marketing and attractiveness professionals. This page is freely accessible to all readers. All content reserved for the A&NMT Chair's partner territories is indicated by a symbol . As a non-member, you can only access the abstracts of the publications. Enjoy reading!
STUDY DISSERTATION | Territorialized narratives of French luxury brands online at the service of their customers
STUDY DISSERTATION | Territorialized narratives of French luxury brands online at the service of their customers
The "Agora for Tourism" in Bordeaux
The "Agora for Tourism" in Bordeaux
Attracting talent: towards a localized employer brand?
Attracting talent: towards a localized employer brand?
STUDENT WORK | "Bouilli d'histoires salées": an outreach and appeal project for the Magdalen Islands
STUDENT WORK | "Bouilli d'histoires salées": an outreach and appeal project for the Magdalen Islands
STUDENT WORK | La Route de la Rose du Loiret: An original tool for attracting visitors to the region
STUDENT WORK | La Route de la Rose du Loiret: An original tool for attracting visitors to the region
STUDENT WORK | The "Alps" brand, a brand to promote the region
