The Chair produces and resources multiple documents and publications on essential themes that feed the watch of territorial marketing and attractiveness professionals. This page is freely accessible to all readers. All content reserved for the A&NMT Chair's partner territories is indicated by a symbol . As a non-member, you can only access the abstracts of the publications. Enjoy reading!
Territorial marketing strategy: the successful urban renewal of La Duchère in Lyon
Territorial marketing strategy: the successful urban renewal of La Duchère in Lyon
Managing a megacity through the sharing economy: Seoul Sharing City, South Korea
Managing a megacity through the sharing economy: Seoul Sharing City, South Korea
Association TUBÀ LYON, testing new services for better living in "Grand Lyon Métropole Intelligente".
