SUMMARY
The potential of immersive experiences is growing all the time, particularly in the cultural sector. These innovative experiences offer a fresh take on cultural exhibitions, while attracting a wider audience in search of new sensations and unprecedented horizons.
The 2023 white paper on immersive experiences offers an assessment of the first gathering of immersive experience players. It takes stock of a booming sector within the cultural and creative industries (CCI). It also highlights the dynamics, challenges and prospects of the field, drawing on contributions from a range of experts and professionals.
Keywords: 3D, immersive experiences, immersion, cultural and creative industry, augmented reality, virtual reality, trends, culture, immersive tourism, virtual tourism, virtual tour
Illustration : © Celebrating Life
Our publications on the same subjects
Virtual and immersive tourism: best practices and new challenges for destinations
Virtual and immersive tourism: best practices and new challenges for destinations
STUDY | Economic potential of digital and immersive experiences at heritage sites - RÉINVENTER LE PATRIMOINE