About the Chair
Inspiring place attractiveness actors
Founding territories and partners
International benchmark and reserch publications
Trainings and certifications in #markterr
Awarded projects at the Place Marketing Forum
Territory Chair, serving as an inspiration for territorial attractiveness players.
Stage dating IMPGT 2024 - January 26, 2024 in Aix-en-Provence, France December 06, 2023December 06, 2023
Stage dating IMPGT 2024 - January 26, 2024 in Aix-en-Provence, France
Christophe ALAUX's speech at the Pôle Bourgogne - Sud Champagne - Portes de Paris metropolitan council meeting November 28, 2023November 28, 2023
Christophe ALAUX's speech at the Pôle Bourgogne - Sud Champagne - Portes de Paris metropolitan council meeting
Luberon Monts de Vaucluse Agglomération receives three regional awards November 24, 2023November 24, 2023
Luberon Monts de Vaucluse Agglomération receives three regional awards
The #markterr essentials
Master's degree in Public Management, New Place Marketing and Attractiveness
A la carte seminars
Training for local elected representatives
The place marketing and attractiveness MOOC
Founders and Partners of the Chair
Founded exclusively by French-speaking local authorities and supported by the IMPGT (Institute of Public Management and Territorial Governance), this university chair of territories is focused on monitoring, analyzing and exchanging information on the most effective and innovative attractiveness strategies and new marketing practices of territories around the world.
Since 2012, several territories have already joined us (regions, departments, metropolises, locla communities, cities), but also organisations (resorts, tourist offices, CRT, companies).
So why don't you?