SUMMARY
Marie-Lou BERTOZZI - Master 2 "Attractiveness and New Territorial Marketing" - Academic year 2021/2022
Analysis of the co-creation of innovative projects is a fairly recent field of research, whose development has accelerated since the public sector took up the subject.
The aim of this paper is to present a state-of-the-art review of the main theoretical foundations of the concepts of co-creation of innovation. Based on 3 separate projects using different methodologies, we propose a comparative analysis of the obstacles and levers to stakeholder involvement. Recommendations are formulated to facilitate stakeholder involvement in the co-creation of innovative public projects.
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