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ARTICLE | The relationship between elected representatives and managers under pressure to develop the attractiveness of metropolises and regions - Hypotheses

Scientific publications Governance and Partnerships
Article scientifique

SUMMARY

Since 2014, a territorial Big Bang has been shaking up French local public organizations: a reduction in the number of regions, the rise of metropolises and a redefinition of competencies. Metropolitan managers and elected officials are now obliged by law to work together to promote the attractiveness of territories. This raises the question of how to integrate these relationships between newly-formed organizations, and how to structure attractiveness strategies.

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Laura CARMOUZE, Deputy Director of the Attractiveness and New Territorial Marketing (A&NMT) Chair - laura.carmouze@univ-amu.fr