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Attitude Manche, the attraction agency for the Manche department, has a new website!

January 04, 2023

[ Official launch press release ]

For the agency, the start of 2023 marks the launch of the new attractiveness portal.

This large-scale project, structuring the region's attractiveness strategy, was piloted by the Attitude Manche teams. It embodies an assertive vision of the region, and is based on a number of strong principles:

  • Consider today's tourist as a potential tomorrow's inhabitant of La Manche: this portal centralizes content relating to both tourism and residential appeal. To this end, editorial content is designed to follow a "customer path", leading the visitor from tourism-related content to employment-related content.
  • Reinforcing synergies with our partners : avoiding duplication of roles in the way we communicate with our targets has led us to work with tourist offices to rethink the role of each and thus confirm Attitude Manche in its mission of inspiring and inspiring the desire to discover the Manche by promoting sub-departmental territories (EPCI), which can then promote a more precise and exhaustive offer in their area of influence.
  • Making the site accessible to all: this initiative has been undertaken with an accredited certification body and aims to make the website 100% accessible to the disabled. This translates into high-contrast color choices, captions on all iconographic content, actions that can be carried out without a mouse click, etc.
  • Opting for eco-design of the website: mindful of the environmental impact of digital, this brand-new portal has been designed to be as energy-efficient as possible: sober design, hosting on "green" servers, etc.
  • Asserting the Attitude Manche brand and its values: all website content has been designed and organized around a menu presenting the region's values.

Find out more at www.attitude-manche.fr.

Source : Visuel issu de la campagne de communication - Attitude Manche
Source : Visuel issu de la campagne de communication - Attitude Manche

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