About the Chair
10 years
Inspiring place attractiveness actors
36
Founding territories and partners
500
International benchmark and reserch publications
4
Trainings and certifications in #markterr
58
Awarded projects at the Place Marketing Forum
Latest publications
Route 148: an itinerary dedicated to "vanlife" in Canada
GUIDE | Sustainable and resilient territories: a major public health issue! - France Villes & Territoires Durables
Latest news
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Clone of One Provence launches its territory academy January 25, 2024 January 25, 2024Clone of One Provence launches its territory academy
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Webinar on territorial attractiveness practices in medium-sized towns and cities February 26, 2024 February 26, 2024Webinar on territorial attractiveness practices in medium-sized towns and cities
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IMPGT Master 2 Attractiveness & New Territorial Marketing and Public Marketing & Communication students take part in Hackathon 2024! February 19, 2024 February 19, 2024IMPGT Master 2 Attractiveness & New Territorial Marketing and Public Marketing & Communication students take part in Hackathon 2024!
The #markterr essentials
Master's degree in Public Management, New Place Marketing and Attractiveness
Training for local elected representatives
The place marketing and attractiveness MOOC
Founders and Partners of the Chair
Founded exclusively by French-speaking local authorities and supported by the IMPGT (Institute of Public Management and Territorial Governance), this university chair of territories is focused on monitoring, analyzing and exchanging information on the most effective and innovative attractiveness strategies and new marketing practices of territories around the world.
Since 2012, several territories have already joined us (regions, departments, metropolises, locla communities, cities), but also organisations (resorts, tourist offices, CRT, companies).
So why don't you?
The must-haves
Manifesto of place marketing and attractiveness
Place Marketing Forum
Our graduates' profiles