SUMMARY
Under construction in Chongqing Province, the Zhongxian Stadium is entirely dedicated to e-sports. The project includes the stadium itself, an "incubator" for video game developers, a training center, an exhibition area and a hotel. It has been conceived as a veritable brandflag and is intended to be one of the future emblems of modern China.
Keywords: attractiveness, brandflag, economic development, equipment, e-sport, eSport, flagship, major equipment, image, branding, video games, sports marketing, notoriety, sport, tourism, Chongqing Province, China
Illustration by Barrie Ho Architecture (c)
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