SUMMARY
The MettezVousAuGreen operation, organized for the NGF golf courses in the Haute-Garonne and Tarn regions of France (Verywell agency) in Toulouse, relied on humor by assigning a "doctor" to organize gloom screenings. Once the ailment had been detected, the remedy was obvious: a cure... for golf!
Source : Le Golf, un remède contre la morosité, L'ADN, 27/05/2016.
Keywords: golf, image, playful, experiential marketing, personalized, sport, tourism, Toulouse, Tarn, Haute-Garonne.
Illustration : Adobe Stock - @lovelyday12 (c)
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