SUMMARY
Three major Dutch provinces, Samenwerkingsverband Noord-Nederland (SNN), have created a personalized subsidy search system for businesses. By helping to find the right financial support for each entrepreneur, they have not only developed their region's economy, but also strengthened the links between public administration and economic players.
Keywords: public administration, attractiveness, economic development, business, innovation, personalized marketing, territorial marketing, business mobilization, Netherlands.
Illustration : Adobe Stock @jirsak (c) / Logo 1.2.3 Subsidie.NL
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