The Scientific Committee

The scientific committee is composed of 7 French and international researchers in applied territorial marketing. It is directed by Christophe ALAUX. All of them are oriented towards territorial marketing research with operational fields of application. The aim of this committee is to propose and discuss the orientations of the Chair from a scientific research point of view.

	Christophe ALAUX University Professor, Director of the Institute of Public Management and Territorial Governance, the New Place Marketing and Attractiveness Chair and of the Scientific Committee
	Sarah SERVAL Doctor in Management Sciences, Lecturer at the Institute of Public Management and Territorial Governance, Deputy Director of the New Place Marketing and Attractiveness Chair
	Camille CHAMARD Senior Lecturer and Director of IAE Pau-Bayonne
	Joël GAYET Founder of the New Place Marketing and Attractiveness Chair
	Mihalis KARAVATZIS Professor of Place Marketing at Manchester Metropolitan University
	Boris MAYNADIER Teacher-Researcher at the ICD and Consultant in territorial marketing
	Laura CARMOUZE Doctor in Management Sciences, Senior Lecturer at the Institute of Public Management and Territorial Governance, New Place Marketing and Attractiveness Chair